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Design Joy. Relations, interactions, forms.

... / what we do

what we do
Experiences : relations, interactions, and forms.

Touch360 is a product design and innovation firm.

We can help you identify new growth opportunities and develop innovative products that deliver great experiences at every touch point, 360.

Our interests are in all products and services where design for experience applies: wherever there are human relations and interactions with the product or service.

We integrate disciplines such as marketing strategy, brand management, industrial & graphic design, engineering & technology, behavioral research, usability/human-factors, and any other expertise that is needed to create innovative products and services.

relations

How customers relate to the product and how they relate to the brand through the product (and vice versa): design and strategies of branding, marketing, product- and service-based relationship management, go-to-market and channels, etc.

interactions

How customers interact with the product from the moment they become aware of it all the way to its daily use: the design of usability & ergonomics, interaction, information, packaging, etc.

forms

The product's basic functions and 'look and feel' sensed and perceived by customers and users: the design of shape, aesthetics, color, texture, layout, smell, sound, taste, etc.

We create experiences through deep insight into the full product context, value-driven innovation, and clear definition and design of the product and its experience:

insight:360

We gain insight to the full product context through qualitative and quantitative research of customers, users, markets, industry, technologies, environments, and all the factors that determine the product's success.

innovate:360

We explore new market opportunities and products concepts that fit them. We facilitate innovation at all levels, from new business models to breakthrough products, everything that customers experience with the product in its various contexts.

define:360

We define the product and every aspect of it that customers and users experience. We design the product and its packaging and work with clients, partners, and manufacturers on all activities that lead to the successful product launch.

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